
Dr Kirsty Sedgman
PhD(Wales), MA(Warw.), BA(Birm.)
Current positions
Senior Lecturer in Theatre
Department of Theatre
Contact
Press and media
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Research interests
Kirsty is an award-winning cultural studies scholar specialising in audiences, experience, behaviour, and communication.
Her work investigates how people find value in cultural participation. How do they experience and respond to the things they see? How are these pleasures and disappointments made meaningful within their lives? And what can all this tell us about the role of the arts in society, as well as the relationship between cultural institutions, power, identity, and place?
Her 2016 book Locating the Audience (Intellect) was the first to explore how people developed relationships with a new cultural institution at the time of its formation: the then brand-new National Theatre Wales. Her second, The Reasonable Audience (Palgrave 2018), examined behaviour policing in the theatre etiquette campaigns. Her third monograph On Being Unreasonable (Faber & Faber 2023) is out in bookshops now, and explores what it means to 'be reasonable' across every aspect of social life. As a popular media commentator, Kirsty appears regularly on the radio (inc. BBC R4’s Front Row, Women’s Hour, & World at One, R3 Free Thinking, and R4 5Live programmes) as well as on television shows from Channel 4 News to BBC3 Inside Culture to USA Today. Her research has been featured in outlets like the Guardian, Telegraph, Washington Post, and on the front page of the New York Times.
Projects and supervisions
Research projects
Dancing Cities: Virtual Reality Postcards (AHRC IAA)
Principal Investigator
Role
Co-Investigator
Description
This project will draw on McCormack's previous publications and research exploring collaborative co-creation processes, site-specific choreographic practices and the potential for creative activity to invite dialogue and build connection to…Managing organisational unit
Department of TheatreDates
01/04/2024 to 13/01/2025
Does Motherhood Need Mitigating? A Collective Examination of Parenting and Academic Practice
Principal Investigator
Role
Collaborator
Managing organisational unit
Department of History (Historical Studies)Dates
01/01/2023 to 31/07/2023
A Theatre of Two Cities: Mapping the Relationship between Bristol Old Vic, London, the Regions and their Communities, from 1946 to the Present
Principal Investigator
Description
British Academy Postdoctoral Research FellowshipManaging organisational unit
Department of TheatreDates
01/09/2016 to 08/09/2020
Oriel Wrecsam: One Year Off-Site
Principal Investigator
Description
What happens when an art gallery loses its exhibition space? Oriel Wrecsam is the creative space of North East Wales. In 2015 the gallery moved from its former home in…Managing organisational unit
Department of TheatreDates
01/03/2016 to 31/08/2016
Three Counties Project
Principal Investigator
Description
In 2015, Arts Council Wales identified Flintshire as a model county for Artists in Schools residency projects. Professional artists work within a cluster of schools to engage pupils in a…Managing organisational unit
Department of TheatreDates
01/07/2015 to 31/08/2016
Publications
Recent publications
04/12/2023Challenges of Cultural Industry Knowledge Exchange in Live Performance Audience Research
Audience Data and Research
On Being Unreasonable
On Being Unreasonable
Challenges of cultural industry knowledge exchange in live performance audience research
Cultural Trends
On Rigour in Theatre Audience Research
Contemporary Theatre Review
Uncharted Territories in 'Empirical' Audience Research
Performance Matters