Management Seminars: Giampaolo Viglia (University of Porstmouth)
Giampaolo Viglia (University of Porstmouth)
1.01 Howard House
Title: Experimental research. The holy grail for proving causation.
Experimental design: correlation, causation, randomization. Deciding the appropriate sample size for the control and treatment group. Lab experiments, field experiments, quasi-experiments with manipulation of independent variables. Moderation and mediation effects. Statistical test to analyse experimental data. Common pitfalls in the writing and reviewing process and how to address them.