MA Creative Innovation and Entrepreneurship
To thrive in a disrupted world you will need commercial acumen to realise your creative ambitions. The MA Creative Innovation and Entrepreneurship will teach you how to apply your existing creative practice in real-world business challenges. For example:
- starting up your career and ideas in a professional supported environment,
- undertaking applied commercial projects in collaborative teams,
- learning human-centred techniques for designing and developing ideas of real value.
We welcome students from any creative, arts, or humanities discipline or background who are thinking about building a career out of their practice either in existing organisations or start-ups.
This programme shares much of its teaching with our other Innovation and Entrepreneurship programmes (MSc and MA) but has a specific focus on the creative industries and creative entrepreneurship.
You will develop the high-level skills and critical competencies needed for successful organisational innovation and entrepreneurship, through a largely practice-orientated educational approach based on collaborative teamwork across disciplines and cultures.
During the programme, you will get opportunities to work alongside creative businesses and agencies to develop a deep understanding of their opportunities and challenges.
Bristol is a recognised hub for innovative and entrepreneurial business, being ranked within the top 5 best places in the UK to start-up outside of London (Startup Cities Index, 2022), and home to some of the most impactful, innovative, and creative organisations in the world.
Find out more about the Centre for Innovation and Entrepreneurship.
The degree is delivered through practical units on innovation-led entrepreneurial skills, design and systems thinking, and developing and prototyping ideas.
In the first teaching block, you will learn about human-centred design thinking to develop innovations that create value by meeting real human needs. This involves understanding your target audience and the issues facing them, and developing and testing ideas for possible solutions. You will gain insight into the technological, social and political influences on design and innovation, drawing on case studies of success and failure to help you think about future opportunities.
In the second teaching block you will explore solutions for a real-world client, iterating to develop an unexpected range of possibilities and creating prototypes to test with customers or users. You will learn about different kinds of enterprise, how to explore your ideas from a business perspective and how to place them in the appropriate context. You will find out how to assess the viability, feasibility, sustainability and desirability of a proposed venture and write compelling business plans.
In your final project over the summer, you will pull together all you have learned to create an innovative product or service as an entrepreneurial or innovative new venture.
There are no exams, only coursework, which typically includes both individual and group assessments. You will also get the chance to work in interdisciplinary teams throughout the year.
Visit our programme catalogue for full details of our MA in Creative Innovation and Entrepreneurship.
An upper second-class honours degree or international equivalent in any discipline. Applicants with a lower class of degree with relevant work experience will be considered on a case-by-case basis.
See international equivalent qualifications on the International Office website.
Read the programme admissions statement for important information on entry requirements, the application process and supporting documents required.
Fees and funding
- UK: full-time
- £18,400 per year
- Overseas: full-time
- £31,100 per year
Fees are subject to an annual review. For programmes that last longer than one year, please budget for up to an 8% increase in fees each year.
More about tuition fees, living costs and financial support.
University of Bristol students and graduates can benefit from a 25% reduction in tuition fees for postgraduate study. Check your eligibility for an alumni discount.
'Workers with design skills are 47% more productive in their jobs and whilst already contributing £209bn to the UK economy, and that value is growing at a faster rate than the rest of the economy.' (Design Council, 2018).
This programme will prepare you to create your own creative entrepreneurial venture or join an existing creative organisation.
You will graduate with a portfolio of work that shows what you can do - you may even have an emergent venture. You will have built a network of contacts to draw on whether you are starting-up or seeking innovative roles.