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Unit information: Enquiry, Analysis and Communication in 2022/23

Please note: It is possible that the information shown for future academic years may change due to developments in the relevant academic field. Optional unit availability varies depending on both staffing, student choice and timetabling constraints.

Unit name Enquiry, Analysis and Communication
Unit code EFIM10021
Credit points 20
Level of study C/4
Teaching block(s) Teaching Block 1 (weeks 1 - 12)
Unit director Dr. Ayetuoma
Open unit status Not open




School/department School of Management
Faculty Faculty of Social Sciences and Law


The aim of the unit is to provide students with the opportunity to develop the academic skills they need to succeed on management programmes. It will also encourage them to develop a multi-dimensional perspective of their field by requiring them to engage with a contemporary challenge facing those working in the field.

Students will be required to:

  • engage with the concept of critical thinking
  • reflect upon the relative use of information sources
  • according to the given audience, encourage them to explore a range of ways to communicate an idea or concept.

Using a topic that relates to their chosen programme, students will be required to undertake a piece of desk-based research and present it to a given audience. Students will actively engage with the University Library and will become familiar with the range of sources of information available both inside and outside the University. Students will learn how to evaluate the relative value of sources of information and actively distinguish between objectivity and subjectivity and the sources of bias. They will then explore the range of ways in which information might be presented, both written and verbal, and recognise the conventions and requirement for attribution associated with each.

Intended learning outcomes

On completion of this unit, students will:

  1. Be able to identify and engage with a range of appropriate sources of information required to perform a given task.
  2. Be able to critically appraise the relative value of information sources.
  3. Be able to analyse the content of a range of information sources and synthesise them effectively to produce a response to a given task.
  4. To appraise the information requirement of an audience and, given the required task, communicate the outcome in an appropriate format either written or verbally.

Teaching details

Teaching will be delivered through a combination of Synchronous and Asynchronous sessions including lectures, tutorials, drop-in sessions, discussion boards and other online learning opportuities.

Assessment Details

Summative 1: Group Poster Presentation and a 500 word individual reflective summary(30%)

Summative 2: 2000-word individual assignment - 70%.

Formative: peer and self-assessment in synchronous classes and on discussion boards.


If this unit has a Resource List, you will normally find a link to it in the Blackboard area for the unit. Sometimes there will be a separate link for each weekly topic.

If you are unable to access a list through Blackboard, you can also find it via the Resource Lists homepage. Search for the list by the unit name or code (e.g. EFIM10021).