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Unit information: Strategic Management in 2021/22

Unit name Strategic Management
Unit code ECONM2025
Credit points 15
Level of study M/7
Teaching block(s) Teaching Block 2 (weeks 13 - 24)
Unit director Dr. Kasia Zdunczyk
Open unit status Not open




School/department School of Management
Faculty Faculty of Social Sciences and Law

Description including Unit Aims

Strategy is concerned with the overall direction of organisations including multinationals, start-ups, government agencies and not-for-profits. The aims of the unit are to develop students’ knowledge and understanding of the theories, process and practices of strategy and strategic management, and to develop their ability to think and act strategically. Learning is developed through the use of case studies, exercises, readings, discussion and lectures. Students are exposed to different schools of thought on strategic management and are encouraged to examine critically classical and modern approaches to strategy formulation, selection and realisation. Over the course of the unit, students will be encouraged to identify links between the topic and other units being studied concurrently.

Students attending the course and involving themselves in the work will develop their ability to think and act strategically, and be able to apply their thinking at organisational, group and individual levels.

Intended Learning Outcomes

By the end of the unit, students should be able to:

  1. Identify and describe and demonstrate understanding of the principle theories, concepts and techniques of strategy and strategic management;
  2. Critically evaluate theories, concepts and techniques of strategy and strategic management;
  3. Apply theories, concepts and techniques of strategy in practical contexts to identify and appraise strategic issues facing organisations;
  4. Analyse and interpret the application of theories, concepts and techniques to develop and evaluate alternative strategies;
  5. Identify key issues affecting the realisation of intended strategies in practical contexts;
  6. Critically evaluate strategic management as a managerial tool.

Teaching Information

Teaching will be delivered through a combination of synchronous and asynchronous sessions including lectures, tutorials, drop-in sessions, discussion boards and other online learning opportunities.

Assessment Information

MCQ 10% (broken down into 5 x 2% MCQ tests)

Pre-seminar submission 10%

Coursework 80% (3,000 Words)


If this unit has a Resource List, you will normally find a link to it in the Blackboard area for the unit. Sometimes there will be a separate link for each weekly topic.

If you are unable to access a list through Blackboard, you can also find it via the Resource Lists homepage. Search for the list by the unit name or code (e.g. ECONM2025).

How much time the unit requires
Each credit equates to 10 hours of total student input. For example a 20 credit unit will take you 200 hours of study to complete. Your total learning time is made up of contact time, directed learning tasks, independent learning and assessment activity.

See the Faculty workload statement relating to this unit for more information.

The Board of Examiners will consider all cases where students have failed or not completed the assessments required for credit. The Board considers each student's outcomes across all the units which contribute to each year's programme of study. If you have self-certificated your absence from an assessment, you will normally be required to complete it the next time it runs (this is usually in the next assessment period).
The Board of Examiners will take into account any extenuating circumstances and operates within the Regulations and Code of Practice for Taught Programmes.