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Unit information: Commercialisation of new technology (University of Bath unit MN50416) in 2015/16

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Unit name Commercialisation of new technology (University of Bath unit MN50416)
Unit code AENGM0023
Credit points 10
Level of study M/7
Teaching block(s) Academic Year (weeks 1 - 52)
Unit director Professor. Partridge
Open unit status Not open




School/department Department of Aerospace Engineering
Faculty Faculty of Engineering

Description including Unit Aims

This unit forms part of the taught component of the EngD programme in Composites Manufacture. The purpose of the unit is to introduce Research Engineers to basic accounting, project planning and management, business practice, ethics and basic cost modelling.

Intended Learning Outcomes

At the end of the course students will be able to:

  1. Appreciate the range of mechanisms via which a variety of technologies can generate commercial value.
  2. Understand the role of intellectual property regimes/complementary assets in determining appropriate commercialisation strategies (e.g. licensing, standard setting, co-operation, new business start-up).
  3. Understand traditional/contemporary marketing tools and techniques for analysis of technology markets.

Teaching Information


Assessment Information

Coursework 100%

Reading and References

None specified.