Unit name | Organisational Creativity and the Art of Management |
---|---|
Unit code | MGRCM1807 |
Credit points | 15 |
Level of study | M/7 |
Teaching block(s) |
Academic Year (weeks 1 - 52) |
Unit director | Dr. Rippin |
Open unit status | Not open |
Pre-requisites |
None |
Co-requisites |
None |
School/department | School of Economics, Finance and Management |
Faculty | Faculty of Social Sciences and Law |
Given that all Western organisations, at least in theory, have access to similar resources, and that they are increasingly unable to compete on price, creativity is often seen as offering the last hope of strategic advantage. This module looks at organisational creativity and innovation and offers a critique of creativity techniques. It then goes on to look at how managers might approach organisations not as engineers but as artists and how this might affect practice. It also asks students to consider the aesthetics of organisations and how developing their senses in this way will lead to increased critical faculties.