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Unit information: Product Design in 2015/16

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Unit name Product Design
Unit code MENG36030
Credit points 10
Level of study H/6
Teaching block(s) Teaching Block 2 (weeks 13 - 24)
Unit director Professor. Chris McMahon
Open unit status Not open

Design for Manufacture 1 (MENG16000)



School/department Department of Mechanical Engineering
Faculty Faculty of Engineering

Description including Unit Aims

The course comprises a series of lectures supported by case studies and examples designed to expose the student to the principles and practice of modern techniques used in Product Design. The course is given in five blocks covering the importance of product design, business competitiveness and sustainable development, an introduction to effective new product development and management, and the tools and techniques used in the product design process. These include Quality Function Deployment, Failure Mode and Effects Analysis, Design for Manufacture and Assembly, Life Cycle Assessment, Six-sigma, Design of Experiments, Decision-Based Design, Product Architecture and Product Platforms.

Aims: • Introduce the requirements, standards and industrial models of new product development and product strategy • Present issues of product strategy and architecture in the context of a theory of technology. • Enable a working knowledge of methods, tools and techniques used in product design and development to be gained. • Through the use of industrial case studies and class examples, enable an understanding of the benefits that can accrue from using modern design tools and techniques.

Intended Learning Outcomes

By the end of the course student should be able to

Explain the competitive measures of cost, time and quality, and the processes used in order to facilitate product design in an industrial context.

Use tools to estimate the environmental impact of engineered products.
Explain the various models and philosophies used by industry for new product development and product strategy.
Explain the capabilities and limitations of design tools and techniques, such as when to apply them in the new product development process, their application and implementation issues
Use design tools and techniques to solve a wide range of engineering design problems to and meet specific requirements

Teaching Information

The students receive approximately 16 one-hour lectures and 6 hours of examples classes (embedded within lecture slots) during the course. The course is given in five blocks covering the principles of product design and development and the tools, techniques and strategic thinking used in the product design process. Bound lecture notes are provided at the start of each new block. The complete set of notes adds up to a useful handbook for designing products to meet current industry needs. To supplement the lecture notes it is envisaged that the students undertake private study using the recommended reading list. The incorporation of small group and paired activities during several classes, where students perform analyses on case studies, helps augment the process of learning and provides opportunity for interaction.

Assessment Information

2 hour examination paper (100%)

Reading and References

  • Booker, J. D., Raines, M. & Swift, K. G. (2001) Designing Capable and Reliable Products. Butterworth-Heinemann, Oxford.
  • Boothroyd, G., Dewhurst, P. & Knight, W. (1994) Product Design for Manufacture & Assembly. Marcel Dekker, NY.
  • Dieter, G. E. (2000) Engineering Design: a materials and processing approach. 3rd Edition, McGraw-Hill, NY.
  • Huang, G. Q. (1996) (Editor) Design for X - Concurrent Engineering Imperatives. Chapman Hall, London.
  • Oakland, J. S. (1999) Statistical Process Control. Butterworth-Heinemann, 4th Edition.
  • Swift, K. G. & Booker, J. D. (2003) Process Selection: from design to manufacture, 2nd Edition. Butterworth-Heinemann, Oxford.