Dr Phuong Tran
BA, MA, PhD
Expertise
Phuong’s research interests include supplier-buyer relationships, agricultural supply chain management, sustainable supply chain management, and the “dark-side” of business-to-business relationships.
Current positions
Lecturer in Operations Management
University of Bristol Business School
Contact
Press and media
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Research interests
My research interests include supplier-buyer relationships, sustainable supply chain management, supplier development, agri-food supply chain management, and supply chain digitalisation.
PhD Supervison:
I am open to welcome PhD applications that relate to the following themes: food/ agricultural supply chain management, sustainable supply chain management, business-to-business relationships, digitalisation in the supply chain, and labour rights in the supply chain.
Projects and supervisions
Research projects
Supply chain social standards in emerging markets: the case of agricultural supply chain in Vietnam
Principal Investigator
Dates
01/06/2023 to 30/06/2025
Publications
Selected publications
01/04/2021When supplier development initiatives fail: Identifying the causes of opportunism and unexpected outcomes
Journal of Business Research
Improving vegetable supply chain collaboration: a case study in Vietnam
Supply Chain Management
Recent publications
01/07/2024Achieving sustainability using Digital Sharing Platforms
Supply chain social standards in emerging markets: the case of agriculture supply chain in Vietnam
Buyers' perspectives on improving performance and curtailing supplier opportunism in supplier development: A social exchange theory approach
Industrial Marketing Management
Improving vegetable supply chain collaboration: a case study in Vietnam
Supply Chain Management
When supplier development initiatives fail: Identifying the causes of opportunism and unexpected outcomes
Journal of Business Research
Teaching
EFIMM0070 - Dissertation in Global Operations and Supply Chain Management (PGT)
EFIM30014 - Operations Management (UG)
Phuong would welcome PhD applications that relate to the following themes: food/ agricultural supply chain management, sustainable supply chain management, business-to-business relationship, digitalisation in the supply chain, and labour rights in the supply chain.
