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MBE for computer science graduate Jenny

17 June 2015

A Computer Science graduate, whose fashion app has changed the way people shop online for clothes, has been awarded an MBE for her achievements - at the age of just 27. Jenny Griffiths came up with the idea for Snap Fashion while at the University of Bristol and has successfully developed it into an app which helps fashion fans find clothes using photographs.

Her achievements at such a young age were acknowledge in the Queen’s Birthday Honours when she was awarded an MBE for services to digital innovation in the fashion industry.

Snap Fashion was the first fashion-focused visual search engine in Britain and lets users ‘snap’ a picture of an item of clothing – whether in a magazine, on a website or on the street – and searches for similar items from online retailers.

Jenny started writing algorithms for Snap Fashion as an undergraduate and was given a helping hand by Bristol University through its New Enterprise Competition, which she won in 2009 and received £15,000 to help her develop the idea.

Jenny, who graduated in 2009, said: “I was so surprised when I heard about the MBE. I still don’t know who nominated me. It’s just amazing because I’m obviously quite young and just think that what I’m doing is normal."

Further information

For more information please see the press release.

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